Last Updated on July 13, 2021 by Dr Sanusi Umar MD

Male hairstyles have undergone various changes in the past few decades. In the 90s, young men either had frosted tips or the Kurt Cobain grunge look. By the early 2000s, the spiky coiffure was all the rage amongst young men. Then, in the first half of the 2010s, the man bun became the style of choice for men rebelling against the standard crew cut–invented, interestingly enough, in 1926 when the Yale rowing team all cut their hair short. However, according to a retrospective article on GQ, a new contender for popular haircuts for men emerged this year, dubbed the Bro Flow.

 

The Bro Flow is a haircut for men that features mid to long-length layers that flow backward, pushed back away from the forehead. Since the look is one of carefully arranged messiness, a few locks can come forward and hang over the forehead. This flowing, messy hairstyle for men recalls the grungy 90s look and the rebelliousness associated with it while also projecting a more laid-back coolness. The Bro Flow has been a favorite for many male celebrities, and the versatility of this look is evident in the range of events that enables the use of this long hairstyle.

 

Celebrity Variations on Bro Flow Hair

 

Bradley Cooper made waves in The Hangover for his balance of slapstick comedy and sincere drama, as well as his wavy flowing hair. The look served him well in his role as the charming but in-control leader of the “wolfpack.” However, the slightly messy hairstyle can also fit into a more serious event. Bradley Cooper is an example of the flow that can contribute when properly groomed and paired with the right attire. Bradley Cooper maintains his flow in a black-tie affair, pictured below, while discussing mental health with Michigan Senator Stabenow.

Cooper’s flow does not take away from the seriousness of the conversation, as one might assume about messy hairstyles for men. Instead, by remaining pushed back from his face, the haircut accentuates the openness of his face, conveying an openness to discuss sensitive topics like mental health

Cooper’s flow does not take away from the conversation’s seriousness, as one might assume about messy hairstyles for men. Instead, by remaining pushed back from his face, the haircut accentuates his face’s openness, conveying openness to discuss sensitive topics like mental health.

 

Matthew McConaughey is another celebrity example of a classy yet rebellious Bro Flow. Known for his dedication to extreme physical changes for a role, this actor does not take his appearance lightly. That’s why the Bro Flow works for him–whether walking on the red carpet at the Academy Awards or vacationing Down Under,  the lax bro cut conveys a relaxed yet assertive feeling.

 

Pictured on the left at the 83rd Academy Awards, McConaughey’s bro flow hair projects an effortless coolness. On the right, Mcconaughey's lax bro cut highlights the actor’s carefree attitude while on vacation in Australia while also making him seem like he isn’t trying to hard to appear relaxed.

Pictured on the left at the 83rd Academy Awards, McConaughey’s bro flow hair projects an effortless coolness. On the right, Mcconaughey’s lax bro cut highlights the actor’s carefree attitude while on vacation in Australia while also making him seem like he isn’t trying too hard to appear relaxed.

 

Recently named PEOPLE’s 2017 Sexiest Man Alive, Blake Shelton has a certain cool factor about him these days. It’s not surprising, then, that he has been one of the most loyal supporters of the flow. The carefree look perfectly compliments his devil-may-care attitude, frequently seen on The Voice, while also balancing his Titan status in the country music industry.

 

Shelton’s messy short hair, men may be surprised to learn, is actually the result of regular light maintenance.

Shelton’s messy short hair, men, may be surprised to learn, is actually the result of regular light maintenance.

Benefits of the Lax Bro Cut

 

The Bro Flow isn’t just a cool hairstyle. It is convenient too. The style requires minimal upkeep. Buzz cuts can necessitate a cut every few weeks, while other shorter hairstyles for men have to be scheduled once a month. With a longer male hairstyle, haircuts can be pushed back to every few months, depending on how fast your hair grows.

 

Another bonus of the hairstyle is that women seem to like it. Some of the most loved male celebrities rock the look, bringing it to mainstream attention. The combination of long layers and careful consideration also helps the positive perception. It isn’t hard, however, to see that the hairstyle clearly contributes to a put-together image of a man on top of his world. That, coupled with the fact that longer hairstyles are seen as rebellious, makes the look seem as if it was put together without trying too hard–which is undoubtedly an attractive quality.

 

How to Get Bro Flow Hair

 

There are several ways to get your hair to flow back to achieve this look. The trouble often comes in attempting to keep it that way. Men with wavy hair can brush their hair back when damp and allow it to air dry. For men with either straight or curly hair, there are additional steps:

  1. Towel dry damp hair.
  2. Brush hair from front to back (curly-haired guys can skip this step)
  3. Blow hair back with a hairdryer
  4. Apply matte wax evenly to the sides

 

There is no getting around the awkward growing phase for men with shorter hair who want to rock the Bro Flow. It is important to get regular haircuts to keep your hair from turning into a bird’s nest during this process. If growing into one’s flow from short messy hair, men should know that longer hair requires frequent washing to avoid looking greasy and unkempt.  Once you have the proper length for a good flow for your hair type, the next step is to maintain the look by regular maintenance.

 

Long Male Hairstyles With a Bad Hairline

 

Not everyone is lucky enough to have a young, aggressive hairline with strong temple points. The Bro Flow, due to its pushed-back style, puts the hairline front and center. Guys who are embarrassed about their hairlines may not feel comfortable with long male hairstyles, despite admiring the look. Instead, they could be stuck styling their hair in a way that conceals the hairline. This was the case for a Los Angeles man with a receding hairline. Fortunately, an advanced FUE hairline procedure allowed the use of leg hair for hairline reconstruction. The surgery allowed him to style his hair as he wanted–not in a way that best concealed his hair loss.

 

 

Worried about showing off your hairline? Schedule a free consultation with Dr. Umar today to discuss your options!

 

 

Frequently Asked Questions – The Bro Flow

 

What products should I use to get the Bro Flow to hold its shape?

 

The best kind of product for this particular haircut for men is a hair wax. Wax products can deliver a high amount of hold with minimum shine. The shine is a major component of bro-flow hair. The Bro Flow is about effortless cool, so it shouldn’t look as if you are trying too hard. Therefore, a matte wax is the best way to get a good hold without looking greasy. A good place to start would be with the beeswax-based ProRituals Hair Wax.

 

Will the lax bro cut work with my ethnic hair?

 

Yes! Natural black hair is perfect for a curly bro flow. A good tip to remember is to keep the length long enough to tuck behind the ears but short enough not to be too unruly. You can also style braided or dreaded hair into a flow. These kinds of flows may require a different type of hair product for hold.

 

Can I style my hair into the Bro Flow even though I’ve had a hair transplant?

 

A hair transplant shouldn’t prevent you from styling your hair however you want–unless you’ve had an unsatisfactory one. Some strip surgeries and even basic FUE procedures that rely solely on thicker head hair donors can produce pluggy hairlines. This is because these traditional methods harvest grafts from the middle of the back of the head. The hair in this area grows thicker and more coarse than the hairline, so transplanting them can make the hairline look harsh and unnatural, in which case you may not be comfortable with Bro Flow hair.  

 

This was the case for a patient who underwent strip surgeries before consulting with Dr. U at Dr. U Hair and Skin Clinics in Los Angeles. The patient reported receiving uncomfortable stares at his hairline, so Dr. U used a combination of head and nape hair to soften the hairline. Now. The patient can style his hair as he pleases without worrying about unwanted attention.

 

Further Reading

Learn more about using celebrities to get your ideal haircut.

Check out this article on how celebrities are dealing with their hair loss.